Marketing your business is always an important task, but now more so than ever. Covid-19 has caused global disruption to businesses and whilst the majority of us are trying to keep it together, by re-arranging finances, organising staffing and keeping customers updated...

The latest government announcement to avoid restaurants and bars, has left restaurant owners uncertain of how their business will shift during this pandemic. Whilst no-one has the answers, I wanted to offer some Marketing guidance for my clients and other small busines...

A recent study from Google found that 'more than 60% of the sale is complete before sales engagement begins' and do you know why? 

Because Marketing scopes the sale, interacts and then engages with them. Marketing gets their first nowadays, especially from the powe...

With the new year round the corner, it's time to re-evaluate this years Marketing and measure your results.

To give you an insight on what metrics to look out for, here are just a few:

1. Google Analytics - look at the traffic source to your website and understand what s...

With each Marketing channel calling out for content, it can be difficult for businesses to update each platform consistently and creatively on a regular basis. We always advise our clients to post on a daily basis and amongst other things in your business, this can be...

Social Media and gaining followers is one thing, but building a community who supports your brand is another. 

A Social Media Manager is typically someone who is your brand voice online and someone who posts content for your brand. However a Community Manager will devel...

It is coming up to that time of year when many areas of business, particularly retail, will start to see a massive increase in their sales.  Understandably it is a time as well to increase your marketing to make sure you are attracting customers to buy from you....

Are you a business owner that has considered outsourcing your Marketing support? Has your Marketing budget previously put you off? and have you had a bad experience with a Marketing professional in the past? These are all factors which may play a huge part in the succe...

We are very soon approaching Quarter 4 of 2019 and before we enter 2020, it is vital your business starts the new year strong with a well-planned innovative Marketing strategy. 

As the next three month’s pass, it’s likely you’ll be busy working in your business with lit...

This was a question I was recently asked at one of my Instagram Workshops and it made me think, whilst I can go in to great depths about Instagram’s features and how businesses can use it to benefit their business promotions, a lot of the time, it’s not the platform, i...